How would you feel if I told you that we all have automated preferences that affect how we see, think, and respond to the world around us? What if most people aren’t even aware of these preferences, how they impact their lives, or how these preferences are formed? The proper term for these automated preferences are “implicit attitudes” but are more commonly referred to as intuition.
Before moving on, let’s define these terms so that we have a mutual understanding. Intuition is defined as a feeling that guides a person to act a certain way without fully understanding why and “an attitude is an an assessment of whether something is good or bad, positive or negative, pleasant or unpleasant.” Furthermore, “implicit attitudes” are subconscious, unidentified feelings, thoughts or actions towards others. This video below is a prime example of an implicit association affecting someone’s action towards others.
View original post 1,114 more words